Reporting SEO: Due to the dramatic increase in personalization by the search engines, tracking specific position changes can be rather meaningless. Moving up a few positions, or down, over and over again, and starring at that data is useless in todays SEO world. Now, SEOs are turning their attention to a different kind of optimization-that of the user experience. SERP position is becoming less important!!! But optimizing the experience becomes more important! You want an SEO software solution that helps create and maintain more engaged users.





